What to Keep in Mind When Staging Your Home

May 12th, 2014 8:44 AM by Cheryl Cabanski

Homes generally do not go flying off the market. This is why the art of staging is so important.  Staging is how you represent your house to a potential buyer.  You want to increase the potential value of your property as high as possible, and paying careful attention to how you and your house are presented go a long way.  Essentially, staging is decoration, furniture choice, space left open and space occupied; it is how your buyer should envision themselves living in your home.  Here are a few tips for great home staging.


First, many home sellers tend to ignore the obvious and most crucial step to home staging: preparing the front of your home.  You want your property to have “curb appeal.”  The term means exactly as it sounds.  When your buyer arrives at the property’s curb, have you already impressed them? You want the buyer to walk into your house already wanting the house -- it makes the world of difference and can make the rest of the sale a lot smoother.  Also, curb appeal could apply to how well your property looks in comparison to its surroundings.  Don’t overdo the outside, but create a piece of property that is tasteful in relation to the houses and environment on the block.


Once the potential buyers enter the house, there are main rooms in a house that they are naturally attracted to, and you should highlight these rooms as best you can.  When it comes to the living room, think playful and friendly.  One normally entertains guests in a living room, or perhaps spends it with the family.  Highlight both of these potential activities.  Leave plenty of space and use neutral colors.  The living room is a space for movement and the staging should make this statement.    


When it comes to the kitchen, think simple and clean.  Kitchens are important in successfully selling your property.  One trick that might amaze buyers is having a perfectly clean kitchen.  It’s so unusual to have a kitchen that is shining, and flawless, because naturally one has their kitchen cluttered, so this small psychological quirk can win over a buyer.  Scrub surfaces and remove all items that aren’t ultimately necessary to the decor or function of the kitchen.  Flawlessness sells in kitchens.  


Just like the kitchen, the bathroom should be simple and clean.  Wash down the shower doors and surfaces thoroughly.  Hang up clean and perfectly aligned towels.  Think pure and beautiful.


When it comes to the bedrooms, you want to encourage the potential buyers to imagine staying in them. Make the walls a neutral color, so that they can impose their own decorating style in their mind. This can make a buyer feel at home before they even put in an offer!

Posted in:General
Posted by Cheryl Cabanski on May 12th, 2014 8:44 AM